Outdoor advertising offers a number of advantages.
Advantages of outdoor advertising.
Advantages of outdoor advertising.
At best it can only draw 2 3 seconds of a reader s time.
Advantages of outdoor advertising.
Below we look at both the pros and cons of using outdoor advertising for your brand or business.
Ninety five percent of the time either the message or the audience is in motion.
Outdoor advertising is a glance medium.
Messages must be brief to fit in that 2 3 second time frame.
Wide coverage of local markets.
It is less expensive.
It can be displayed at a place where best impact can be created.
Pros of outdoor advertising.
Once an advertisement board is installed at a place it usually remains there for a fairly longer period.
Disadvantages of outdoor advertising.
Look at some more benefits of outdoor advertising which helps advertisers to conduct a successful marketing campaign.
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With proper placement a broad base of exposure is possible in local markets with both day and night presence.